We build bridges to target audiences through modern storytelling with authenticity and energy.
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We’re a creative agency that helps brands and organizations find and tell authentic, modern stories to deepen their connections with target audiences.
Whether by brief, with existing campaign messaging or from scratch, we work with brands and organizations to find and develop powerful stories that only they can tell.
From ideation to production to delivery, we create stories and campaigns from start to finish with authenticity and energy.
We provide custom consultations and workshops to teams who want to improve their brand’s storytelling techniques.
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After years shooting skateboarders, musicians and influencers globally for brands like Nike, Red Bull and ESPN, Matt helped lead the effort to turn around and revitalize CCS, one of the largest and most iconic brands in skateboard, streetwear, and youth culture. As Creative and Brand Director for CCS for eight years, Matt drove all strategic marketing programs and led a team of creators, focusing heavily on TikTok, Instagram and YouTube.
Melissa spent more than six years at The Washington Post in brand and content strategy, developing campaigns for clients such as Coca-Cola, Hulu and Mattel. Prior to that, she was a writer and editor with work regularly featured in The Chicago Tribune, HuffPost and The New York Times and had a blog named one of the Top 10 Funniest by Babble. Melissa began her career in public relations which included serving as publicity supervisor for “The Rosie O’Donnell Show.”
Kinser created a 5-minute documentary for ZGF about their inspiration and design process for the new main terminal at Portland International Airport.
View MoreBlock Quote
When Vince Vaughn was recently asked about improvising as an actor, he explained that it begins with a clear understanding of his character. Great marketing follows the same principle. Successful teams don’t dive straight into creative—they ground themselves in their brand. Then they leap.
View MoreLast month, Sabrina Bahsoon, aka Tube Girl, shot a handful of TikToks for Boss at Milan fashion week. And one blew the rest out of the water. It was a behind-the-scenes video that captured Bahsoon filming herself dancing in her now famous #tubegirl style. It garnered 145M views, more than twice that of the front-of-camera version she appeared in with Dixie D’Amelio.
View MoreA mystery confounded social media in August 2023 when the probiotics brand, Seed, posted a short video of Gwyneth Paltrow to its TikTok account. “So… this is a twenty-four strain probiotic. Not the kind you find in yogurt and stuff like that,” she began, before being interrupted by a loud, long whooshing sound. “Moses is steaming some milk," she calmly explained and then finished. “It’s so good for bloating and regularity.”
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